I have finally gotten around to writing this review, despite taking the photos weeks ago. I have not written a beauty review in a very, very long time and figured it is high time for that.
As you can read from the title, this is a liquid lipstick review of a relatively new product, at least on the Italian market, aka where I shop and live. I decided to buy this lipstick because I needed a pinky nude shade and this was perfect, not too nude, not too pink and not too light either, for my skin tone.
The colour I bought it in is called 05 Loyalist and I remember paying about €12 in store, despite it retailing $9,49 on the Maybelline website and $7,12 on Amazon. The design of the packaging is very pleasing and simplistic, with a matte texture.
The product itself is, in all honesty, mediocre. The colour itself is gorgeous and apparently it should be so on deeper skin tones as well, according to the images on their website. The smell is very sweet and candy-like. The applicator is teardrop-shaped, according to them making the application effortless, even though I would have preferred a basic dome shaped wand.
As soon as you put it on your lips it tends to look streaky, but when it dries out it gets homogenous, although you have to be very careful with the contours of your lips, as the colour is very light; I would recommend using a lip liner.
Despite it being called “Matte Ink”, this product does not dry down completely matte, which did not bother me that much, until I saw it go into the lines of my lips. If you see my lips with no product on, they do not appear wrinkly at all, but with this lipstick on they look almost fake and not really attractive, maintaining a latex-like texture. Also, as soon as I drank or ate anything that was not water, the inside of my lips started peeling off and looking even more latex-like. Do not even think about applying a balm or gloss on top, since the product will start sliding off and in my opinion, trying to make this product shiny goes against the initial purpose.
In conclusion, if you have to get out of the house for a maximum of 3 hours, this lip is okay, but I do not recommend it on a night out or even for school or work.
Thank you for reading.